What kind of business should use Instagram?

Instagram has been around for a while and the to-list on Instagram continues to grow. Let’s take a look at how you can leverage Instagram for your business to cultivate a growing base of clients.

Should you focus on user engagement efforts first? …


and how much they cost

It’s hard to find a good web design agency who is transparent about the costs involved. Sometimes this can feel overwhelming and you think boy the costs are so much. But having a website professionally designed gives you time and is a good return on your investment when done well.


Your website questions answered

‍Building a website isn’t hard. There are plenty of drag and drop website builders out there these days, with some platforms claiming that you can build one in as little as five minutes. All you have to do is sign up and get a free trial, pick a template, then…


Blogs are a great source for long term prospect marketing

Starting a blog for your business is a great way to increase traffic to your website, because it’s an evergreen prospect marketing machine. When considering sales and growth of your company, a business blog plays a significant role in your marketing. But it’s not as easy as you may think…


When to admit you need to outsource

Writing Website Content can be tricky

Content writing is quite popular, and from all of the writing, website content is the most in demand. This task is not that easy unless you are passionate or knowledgeable about keyword placement. So what can you do to write content for your business website? …


The power behind a digital audit

by Caria Watt, Digital Director CariaWatt.com

Deciding whether to move forward with a digital audit for your business can be tricky especially when you don’t know what the return on investment can be for your business.

SPOILER ALERT: it’s worth it! Because it will help you determine what is working…


Fun fact: Did you know it only takes less than 5 seconds for people to form an opinion about your business based on your website design?

This is why you need a dynamic website.

Not one that just works, but a site that is smart enough to show visitors they…


Attract the Right Type of Customer

Knowing the best ways to attract the right type of online customer in an increasingly flooded digital landscape can be tricky. Every brand is trying to stand out and be different — in exactly the same way, especially when it comes to content.

On the one hand, it’s easier than…


The internet is massive and when you search on Google, there are millions of web pages of helpful information.

Google figures out which results to show you by organising the information in our Search index. …


Does it clearly represent your brand, attract leads and showcase your business as an authority?

Each week a client is proud to say they know how to sell their products to new customers. Admittedly they are the best at verbally selling, but when it comes to them writing about products and services — it’s often a huge FAIL. Why? Because talking about products and services…

Caria Watt

A Digital Strategist, Web Designer & TV host. Featured on AuscastNetwork, @goodmenproject, The Dating Directory Co and www.CariaWatt.com

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